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[Chinese shoes Network - Brand Dynamics] people visit the Nike headquarters, few people went to the third floor, Rice Jerry House (the Jerry Rice Building) of?. An area of ??192 acres of the Nike headquarters in Beaverton, Oregon City, which is located at the north end of the headquarters building of the park. Even Nike's own employees, the majority of people in this building where the staff is doing what in the end is also poorly understood. There on the floor, the door block sign that read "exclusion zone: we hear you knock on the door, but we can not let you in," This sentence is not entirely a joke. Building, five or six groups of employees, gathered in various conference rooms, a conference room whiteboard filled with all kinds of equations. Supreme among them men, both engineers, there are scientists who or from the Massachusetts Institute of Technology (MIT), or from Apple (Apple). Heavily guarded building, non-disclosure: If a visitor allowed to enter, but he stared at a computer screen for longer time during a visit, soon there was a public relations officer jumped out to block his line of sight. so strict secrecy programs and special channel safety monitoring technology was just the tip of running shoes can enjoy the benefits: For example, discovered a new type of polyurethane foam blowing, or the cushion technology has made other breakthroughs. But we say this cheap foamposites lab employees are not in the manufacturing of shoes, clothes. They are quietly waging a marketing revolution. This building is "Nike digital sports" (Nike Digital Sport) location. It is the department in 2010, Nike's newly established. On one level, the department's goal is to develop a variety of equipment and technology to help users monitor individual relevant statistical data at the time to participate in sports. The department's most well-known product is the Nike + running sensor. The jointly developed with Apple's products can monitor jogger in sports performance, soon available on the subject blitz. Now, there are 500 million people take advantage of this tool to check their state of motion. Last month, the "digital movement" section introduced the first heavyweight successor - monitoring the energy output of the "fuel wristband" (FuelBand). However, the work of digital moving part of research and development must not be limited popular sports small equipment. This department gathered the world's most outstanding marketing staff, they single-handedly hold the data of Nike consumers, occupy a unique advantage, is expected to use the data to track consumers to create an online community, so as to establish strong relationships with consumers unprecedented . Nike plans to develop a huge, ready to shift most of its marketing activities in the digital domain, and t Cheap jordans online air jordan 11 blackout for sale his is part of it. Since the "just do it" phrase slogan was born, or even who Portland State University (Portland State University) graphic design students to draw the check mark logo Nike Swoosh (meaning "whizzed on paper "- Annotation) since Nike headquarters ushered in the most significant change. Try to recall what you saw on TV recently Nike commercials. If you remember, do not be surprised. Although Nike's total marketing budget is still rising steadily, and last year it was reached a record of $ 2.4 billion, but it is spent in the United States television and print media advertising within three years on the drastic reduction of 40 percent. ? Brian Collins is a brand consultant, also a senior creative director of the advertising industry, he said:. "Now, Nike has rarely put in traditional media advertising a" past that from top to bottom, around the most popular single product launch marketing campaign is gone, whether it is your superstar Tiger Woods endorsement, launched autograph version of "Air Force One" (Air Force 1) or publish parody appeared in the late 1980s by the cloth? Jackson, Nike's brand identity alone will be able to sell the brand of "Cloth know" (Bo Knows) commercials. These marketing tools have been new, full of interactive marketing campaigns element substitution, they allow users to communicate directly with Nike. Message to the big screen jordans on sale online erected 30-storey Johannesburg Nike Twitter fans;; from the strap and then to monitor the state of motion by Oscar-nominated director of photography, not in prime-time television broadcast, but on Facebook premiere large-scale advertising, This is reflected in the new marketing trends. ? Jon Eriksson Baum Bond is Bond Sena Ke Partners (Kirshenbaum Bond Senecal & amp; Partners)?? Co-founder, who now runs a social media advertising company. He said: "Obviously, Nike believes that even if there is no large-scale television advertising, their business can still done fast." Cause When this transition is simple: Nike need close to the consumer. The core consumer image is a 17-year-old boy. He spent than adults sneakers on 20% more, but he had to give up TV, but in all kinds of online communities in a nice duck. Nike not only think they have without the help of a massive TV advertising will be able to develop new markets, it said that the digital world allows the formation of its brands and consumers closer interaction - tightness might be comparable to the development of early Nike. At that time, that is, the 1960s, the company founder Phil? Knight drove his car, personally sell shoes. Not long ago, in the "Fortune" magazine (Fortune) interview, Nike CEO Mark? Parker in Beaverton that room filled with knick-knacks his office said that this is a major change. He said: "The pre cheap air jordans vious mode of communication is that it is our product, which we do advertising, hope you like but now communication is a dialogue.." different markets favor different athletes. In China, people of Kobe & middot; Bryant (Kobe Bryant) madness. Believe it or not, the great Kobe there than in the United States. He presided over his own reality show, every year around the Chinese parade, with fans meet. Morningstar (Morningstar) analyst Paul & middot; Si Wen Nande (Paul Swinand) said: "He is Michael & middot; Jackson (Michael Jackson) and Michael & middot; Jordan (Michael Jordan) combination." Bryant to sponsor Nike cap imprint on the emerging middle class, which is the Nike brand new customer base. Nike in which this market is its biggest growth engine. 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Advertisment One of the more iconic Air Jordan 12 releases is the ??Flu Game?? edition, which was worn by Michael Jordan during Game 5 of the 1997 NBA Finals against the Utah Jazz. His Airness put up 38-points all while suffering a flu-like symptoms. The Air Jordan 12 ??Flu Game?? was originally released back in 1997, then later retro??d in 2003, followed by another re-release in 2009. However, the 2009 pair didn??t meet ??OG?? standards as they were built with a nubuck upper that included detailing on the heel as a nod to the year and points Michael Jordan scored that day. Now jordan retro 14 white/fuchsia blast/black they??re finally set to return as a remastered version for 2016 and will release just like they did when they were OGs. The shoe features a full Black-based upper with Varsity Red accents throughout. Air Jordan 12 Flu Game 2016 Release Date Check out the additional images below and look for the Air Jordan 12 ??Flu Game?? to make its retro debut on May 28th, 2016 at select Jordan Brand retail stores. The retail price tag is set at $190 USD. Air Jordan 12 ??Flu Game?? Black/Varsity Red 130690-002 May 28, 2016 $190 RELATED: Air Jordan Release Dates UPDATE: Check out these exclusive detailed on-feet images of the highly anticipated Air Jordan 12 ??Flu Game?? that retros tomorrow, May 28th. Images courtesy of @LapstoneandHammer. UPDATE: Finish Line will be one of many retailers carrying the Air Jordan 12 ??Flu Game?? release that debuts on May 28th. Check out the latest images below. UPDATE: Get a detailed look at the remastered ??Flu Game?? Air Jordan 12s. UPDATE: More detailed images via @us11hustla of the highly anticipated Air Jordan 12 ??Flu Game?? that retros on May 28th. UPDATE: Check out the latest beauty shots of the Air Jordan 12 Retro ??Flu Game?? below. UPDATE: Here is a detailed look at the remastered 2016 Air Jordan 12 ??Flu Game?? that will be debuting on May 28th. UPDATE: We now have a first look at the men??s Air Jordan 12 Retro ??Flu Game?? release that is set to debut on May 28th. Stay tuned for detailed images coming soon. UPDATE: Here is a first look in kids sizes via @realchickenwop of the ??Flu Game?? Air Jordan 12, along side two other upcoming Air Jordan 12 releases for 2016. Keep it locked for more info. (Below are not the 2016 images) 1985, Nike, Michael Jordan and Peter Moore teamed up with Air Jordan completely changed the shoes industry. They have black and white color became old representative shoes with the team color echo up practice into a new trend. But many people may not know, in 1988, Michael Jordan had considered leaving Nike, because that was the year Air Jordan 2 grades is just passable. However, when has the architectural design background Tinker Hatfield to join the team, and brought Air Jordan 3, Michael Jordan were eventually persuaded to stay and. Michael Jordan and Tinker Hatfield two finally combines the shoes, consisting of the greatest gold partner, a spokesman for the rally, a painstaking design. A pair of two people to Jordan Brand's thunder continues today, the media, as I am, for Jordan Brand never seem to lack the topic report. today, Jordan Brand as an independent brand, it has developed into a leading basketball shoe market level billions of super predators. Owns a huge number of product lines engraved enough to let them have the powerful super star team spokesperson. For every Saturday of the new Jordan shoes sale site long queues will be not at all surprising scene, while in the queue of people, a large part of the "friends" even never seen Michael Jordan I play. Now people in hot pursuit of Air Jordan shoes on the one hand, can be interpreted as a nostalgia, but can not be ignored, the day from the birth of Michael Jordan's signature shoe, it represents the fashion and trend. As everyone knows, the number of Air Jordan shoes are numerous, but when it comes to double it is one of the best? To this end, we put the clock back to 1985, from the beginning of each year are Air Jordan. The following will come to look at the super list. 1985 Air Jordan 1 " Bred" everything is starting from here. Nike launched in 1985 when the first pair of Air Jordan, the color design is also the first time appeared in the NBA on the wooden floor. It is this double later named Air Jordan 1〉what kind of shoes are you wearing today? Continuous hot Adidas NMD, also has Air Jordan series? 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Allen's number 34 was back in the embroidered shoes the outer body, indicating the identity of the owner. Look at this pair of shoes, as if time back and the supersonic era, the era of the Seattle twins.


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